The Pitch: Advertising and marketing and advertising information for 6.14.22

A screenshot from the site for Virginia Tourism Corp.’s “Heart and Soul” marketing campaign.

Correction: JMI led growth of the ‘Heart and Soul’ campaign for Virginia Tourism Corp. The Martin Agency contributed to the perform but did not develop the campaign as to begin with described.

JMI developed a new marketing campaign for Virginia Tourism Corp. in collaboration with The Martin Agency. Called “Heart and Soul,” the marketing campaign spotlights black creators and artists shaping lifestyle in Virginia with monthly town guides highlighting their preferred spots. The marketing campaign kicked off with a collaboration with rapper Pusha T’s Heir Wave Audio Group on a keep track of highlighting emerging Virginia musician Kingna Scott.

Architecturefirm employed New York-centered Q Collective for visual identification perform that integrated a new brand and redesigned web site.

AMA Richmond’s occasion at Maymont marked the chapter’s 60th anniversary.

AMA Richmond awarded annual scholarships by way of its Robert R. Barber Endowment Fund for Scholarship & Education to VCU students Ashleighe Gibson and Mariah Kumpe. The awards ended up introduced in an celebration at Maymont marking the neighborhood American Advertising Association chapter’s 60th anniversary.

Inexperienced Fin Studio included Katie Turk as a summer intern. The UVA grad will be doing work on a number of of the agency’s environmental communication initiatives. at?v=ViJjdiocJ-Y

Parkwood Inventive was hired by Amsterdam company Completely ready Strike Enjoy and Wunderman Thompson Seattle to cover the Richmond leg of generation for “Be Fearless,” a campaign for Microsoft.

Parkwood accomplished two video clip sequence for Allianz Vacation Insurance plan, an animated campaign forFerguson Enterprises and a video for Markel to open up the insurance plan company’s shareholders meeting in April.

Wildfire won three Addy awards for its function for Warrenton-primarily based Mad Magic Kombucha. It won a gold Addy for the company’s website, a silver for packaging style and a bronze for symbol layout.

Wildfire received 3 Addy awards for its work for Warrenton-primarily based Mad Magic Kombucha. It received a gold Addy for the company’s web site, a silver for packaging layout and a bronze for brand structure.

Alex Brueggeman

Arts & Letters Innovative Co. employed Alex Brueggeman as director of group. He is dependable for all community and range, equity and inclusion initiatives at the company. He previously held comparable roles at FCB and 72andSunny.

Torx was employed by Buckingham Department Railroad to build a web site for its Virginia Scenic Railway tourist rail excursions. The internet site will showcase the Dillwyn-primarily based railway’s distinct routes and enable buyers to order tickets for educate rides and other rail-connected activities.

Torx introduced a web site for Henrico-primarily based Memories Videography‘s sub-brand name MV Wedding ceremony Movies. The website characteristics shots and video clips showcasing the firm’s visible storytelling and involves a site that will be used to share wedding ceremony-associated recommendations and at the rear of-the-scenes shopper tales.

Stoqd’s social media work for Barkworthies.

Stoqd Marketing was hired by Richmond-based Coalesce Coffee for branding and web site design, Richmond Tattoo, Art and Music Festival for social media internet marketing and digital advertising and marketing, and EXP Realty for model identity operate. It is carrying out website design and style get the job done for neighborhood companies Boss Organization Logistics LLC and CS Truck Areas and for Montana-based Elation.

Stoqd updated social media profiles for canine chew model Barkworthies. The company also printed weekly web site article content and is supplying ongoing social media content material management for the brand name.

Poolhouse received 22 awards between this year’s Reed Awards and Pollie Awards, both of those of which realize function in political promoting. Function identified in both equally contests incorporated ads Poolhouse manufactured as media guide for the Youngkin for Governor marketing campaign.

JLV’s do the job for Virginia Council on Challenge Gambling integrated a emblem.

JLV Communications led creation of a new model id, refreshed website and social media approach for customer Virginia Council on Difficulty Gambling. The company collaborated with Longstaff Inventive on the model id, Alexandria-dependent Ironistic on the web site and AA Communications on the social media approach.

Tilt Innovative + Manufacturing generated “Birth of a World,” a documentary film about the former Richmond Planet newspaper and editor John Mitchell Jr. The movie premiered at the Richmond International Film Pageant on Friday. Tilt’s function on the challenge also integrated a site about the movie.

West Cary Group completed a model id campaign for the Town of Richmond. Called “Richmond Real,” the campaign features an “R” symbol developed to stand for diverse elements of the city, as well as the tagline “Real persons, authentic spots, genuine stories.” The marketing campaign was unveiled final 7 days and will continue on to roll out via the summer season.

Swag goods displaying the ‘Richmond Real’ emblem and slogan.